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Dainik Jagran -India''s No. 1 Hindi Newspaper
Indian media has a deep impact over the lives of its people. Indians rely on their media more than government in context of news authenticity. A survey reveals that in India television is the most preferred media for news which is about 37%, and this is closely followed by news papers at 36%. Radio is at 7% and magazines are at 4%. Thus, media training is important to manage Indian market.
It is big surprise that Indians rely on regional or local newspapers, television, and radio more than websites of news and blogs. So the burden is on for Indian journalists to create engaging stories of news each hour.
In every home in India, the day begins with a morning tea and a newspaper. They have become an integral part of Indian life.
The Hindustan Times is published from Delhi, and has the largest circulation of single edition daily with 1,175,500 copies and this is followed by the Ananda Bazar Patrika, that is published from Kolkata with 1,130,200 copies. The Times of India, published from New Delhi stands in third position with 1,102,800 copies. The Times of India, English daily has eight editions with a combined circulation of 2,771,700 copies, stood first in multi-edition dailies.
The Dainik Jagran Hindi combined circulation is 2,483,500 copies was at second position. Dainik Jagran Hindi Newspaper has 15 editions. This makes Dainik Jagran India''s highest read Hindi Newspaper. According to NRS-2005, Hindi Newspaper Dainik Jagran is the highest read all India Daily across all languages (including English) in India with a n amazing readership of 21.25 million. Dainik Jagran Hindi Newspaper is the first publication of India to cross the 20 million mark
Dainik Bhaskar with 16 editions and a combined circulation of 1,901,400 copies, stood in the third position. The Economic Times, Financial Daily sells 400,000 copies and is the most popular daily read by the business class.
The Indian media dominates the Indian audiences by its variety of TV shows featuring celebrities from diversified fields, fashion shows, lifestyle, and other topics, including people’s views, problems, and controversies. Most of the people in India trusts media as reliable news providers, and believe that the media gets them close to freedom of speech and their culture. They believe that they can express their opinions through media.
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