Malayala Manorama Online-Changing With Time
The Internet today is accelerating the cultural trend: people are now reading news from trend setting electronic media rather than the age old newspaper. The trend actually accelerated as cable TV crept into a majority of Indian homes and all those TV channels were available to the public at large. The cable channels are the news providers that are found in many languages and formats.
Times is changing is true however, as are most newspapers and many regional newspapers. Some papers, like Malayala Manorama, have developed multiple features to maximize the internet''s target ability.
Malayala Manorama Online is a prominent example of newspaper that is daily published with online versions of their newspapers, and also updated many times daily. Moreover, Malayala Manorama produce special columns which the online reader can choose from a menu and get it daily via email. Malayala Manorama Online offers you with a section on arts, or finance, or technology for example; each email is daily delivered with other half a dozen in-depth articles on the chosen topic. News feeds are offered based on chosen areas of interest. Malayala Manorama has also developed blog sections that solicit article''s feedback, to retain interest of "viewer". And as online newspapers are growing more sophisticated in their presentations of news and information, they are also developing higher quality of graphics that includes quality digital pictures and also videos.
People are connected with other people, and having a dense population interacting with the community will lead not only to higher engagement and brand image, but healthy and right journalism as well. But on the Internet, newspapers have to learn to rely on their reporters. Sincere employees can be one of the possible ways to build your brand.
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